Ember

This Privacy Policy sets out how Ember Hertford and its subsidiaries (“we”) uses and protects and individual’s personal data, including data from our website. 

Ember Hertford is committed to obtaining user data through lawful and transparent means, with your consent. We are also committed to protecting the privacy of our clients and user of our website. 

If you have any questions about this Privacy Policy or questions regarding how your personal data is being processed, them please send your query to our Data Protection Officer at reservations@emberhertford.co.uk  

1. How your personal data is collected by Ember Hertford 

This includes personal data you provide when you: 

• Subscribe to our mailing list 

• Register your interest for one of our products or services 

• Request marketing materials to be sent to you 

• Respond to one of our online adverts by filling out a form 

• Provide feedback to Ember Hertford or a member of the team 

• Apply for a job at Ember Hertford or one of our sister companies

2. The Data We Collect

We may collect, use, store and transfer different kinds of personal data about you that you have provided us, including but not limited to: 

Your Identity 

• Your name (first, middle, maiden, last) 

• Date of Birth 

• Gender 

• Birth city and country 

• Information listed on your passport 

Your Contact information 

• Contact or postal address 

• Billing address 

• Email addresses 

• Telephone numbers 

• Proof of your identity and address in accordance with UK Anti-Money Laundering (AML) legislation 

Financial & Transactional Data 

• This includes bank account details 

• Details regarding payments to and from you 

Technical & Profiling Data 

• Usernames and Passwords for access to portals and systems for which Ember Hertford has provided you access 

• Purchases and/or reservations made by you 

• Operating system and other devices you use to access our website 

• Products or services you’ve viewed or searched for 

• The length of time you’ve spent on specific pages and interactions within those pages

   

3. Storing Your Data
   

    

Ember Hertford will store your personal data securely and do our utmost to protect your data, documents you’ve sent to us and your privacy using secure systems and technology. 

Ember Hertford may contract a third party to process your data on our behalf. If this occurs, they will do so in accordance with our direct instruction and not for any other purpose. 

In certain circumstances where we perceive it aligns with legitimate business interests, and doesn’t override your rights, we may also share your data with carefully selected third parties. These third parties may include our professional partners, service providers, or marketing affiliates who offer products or services that are relevant to your relationship with and access to Ember Hertford and the services we provide. 

4. Your Rights (Accessing Your Data)

You can request that we do not use your data for marketing purposes. You can do this by unsubscribing from our marketing communications or by contacting us at any time at reservations@emberhertford.co.uk to withdraw your consent. 

Under GDPR, you have the right to: 

• Be Informed of the information pertaining to your data (this privacy policy) 

• Request access to the data Ember Hertford holds about you 

• Request that your personal data be transferred to another person (with their permission) 

• Opt out of direct marketing (by contacting reservations@emberhertford.co.uk) 

• Request deletion of data that Ember Hertford holds about you (where legally permitted) 

• Request your data be restricted from processing 
  
  

5. Contacting You
   

Ember Hertford will only contact you if: 

• You’ve asked to be contacted by one of our representatives 

• You’ve provided your contact information to us through one of our marketing channels 

• Your contact details are featured in a third-party contact list in which you’ve been included by consent 

• We have products or services offered by us or our partners, that we believe would be of legitimate interest to you, based on your interaction with us. 
  
  

You will receive a telephone call, emails or SMS from Ember Hertford if you have contacted us using an online contact form. 

Ember Hertford also engages in business to business marketing activity. Other businesses who work with Ember Hertford may contact you about products or services they offer that fall within the remit of legitimate interest. These partners may contact you about products or services that are relevant to your interactions with Ember Hertford. You can object to this form of data sharing at any time by contacting the DPO – reservations@emberhertford.co.uk  

6. Use of Cookies and Pixels

A cookie is a small file that a website might send to a user’s computer during a browsing session to improve their experience. 

Ember Hertford uses cookies to: 

• Collect anonymised data about the number of visitors to our website and corresponding pages, so that we’re able to make improvements where applicable. 

• Ensure content is easy to find and visitor preferences are remembered 

• Recognise if a visitor to the site is registered with us in any way 
  
  

A pixel is a small tracking image which is inserted into some of our marketing and communications to track engagement. 

Ember Hertford uses pixels to: 

• Collect anonymised data about the number of times an email has been opened and read, to quantify the impact of a campaign or style of messaging. 

• Understand the type of device used, so that it can better understand our clients and their preferred points of access. 
  
  

7. Informing us of Changes to your personal data

It is important that we hold the most accurate and up-to-date data for you. Please keep us informed of any changes to your personal data by contacting us on reservations@emberhertford.co.uk.  

8. Legal Information

You can contact the Data Protection Officer for Ember Hertford at: 

Ember Hertford, 42 Fore Street, Hertford, SG14 1BY 

Or by emailing reservations@emberhertford.co.uk  

Please address all correspondence for the attention of the Data Protection Officer 

Ember Hertford is registered in England under registration number 10470194 

9. Changes to this Privacy Policy

On occasion we may need to update our Privacy Policy. You can find any updates to the policy on this page. We may choose to email you with amended details. 

10. Your Right To Complain

If you have a concern with the way Ember Hertford handles your data or if you have a specific complaint related to data, please direct it to the Data Protection Officer using the details set out above in section 8 of the Privacy Policy.